Delivering High-Impact Safety Animation to a Premier Commercial Realty Brand 

OPCORE Services Limited (previously Indiabulls Realty Developers Ltd.), a leading name in India’s commercial real estate sector, manages large-scale high-rise office infrastructure. In 2021, the operations team at their One International Centre, Mumbai facility sought to strengthen visitor and contractor safety compliance—without resorting to time-consuming live briefings.

Case Details
Clients: Pixel Art Company
Start Day: 13/01/2024
Tags: Animation
Project Duration: 9 Month
Client Website: Pixelartteams.com

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Delivering High-Impact Safety Animation to a Premier Commercial Realty Brand

  1. The Premise

OPCORE Services Limited (previously Indiabulls Realty Developers Ltd.), a leading name in India’s commercial real estate sector, manages large-scale high-rise office infrastructure. In 2021, the operations team at their One International Centre, Mumbai facility sought to strengthen visitor and contractor safety compliance—without resorting to time-consuming live briefings.

To address this, OPCORE collaborated with CORE EHS to acquire a ready-made animated safety induction video, intended to standardize safety communication across their premium business tower.

  1. The Challenges

Managing a high-occupancy business centre brought with it a unique set of safety risks—especially with contractors, technicians, and vendors entering regularly:

  • Manual inductions were irregular, especially for short-term maintenance contractors.
  • Front desk teams spent up to 40% of their shift handling safety briefings, reducing operational efficiency.
  • No standardized safety message delivery created gaps in emergency preparedness.
  • Site walkthroughs and physical signage were often overlooked or misunderstood by first-time visitors.

OPCORE needed a professional, plug-and-play animation solution that could deliver clear safety messaging within minutes, without burdening operational staff.

  1. The Solution

CORE EHS provided a ready-made animated safety induction video, adapted to OPCORE’s built environment and service context.

Key Features:

  • Compact format (~3 minutes), optimized for reception use and fast-paced entry points.
  • Covers key safety points:
    • Fire evacuation routes
    • Use of PPE in technical areas
    • Emergency contact protocols
    • General dos and don’ts in high-rise premises
  • Designed for non-industrial, high-footfall environments like business centers
  • Delivered in universal video format, compatible with lobby screens, tablets, and mobile devices
  • Project delivered within days under a ₹54,000 (plus GST) contract—cost-effective and time-saving
  1. Resulting Benefits

Even as a single-unit deployment, the safety video produced tangible improvements for OPCORE:

  • Time spent on inductions reduced by 65%, freeing up front-office resources
  • Visitor safety compliance improved by 52%, as recorded through audit readiness forms
  • The animation became a reusable, evergreen safety asset, usable across multiple OPCORE properties
  • Staff reported a 75% reduction in induction fatigue, citing clarity and consistency

The initiative validated that even pre-designed animation solutions, when aligned with business needs, can create big impact with minimal turnaround time.

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